I first started designing professionally in 2008, focusing on crafting user-centric digital consumer interfaces. It started with websites, but these days it's majority for mobile and wearables. My journey has led me to play a foundational role in many multi-million dollar startups and exists, helping transform them from early-stage concepts to beloved consumer products with thousands of 5-star reviews.

My approach to design is rooted in practicality, shaped by a strong background in graphic design. This blend ensures the products I design are not just visually appealing but also easy to use, intuitive, and engaging. This has not only contributed to numerous successful product launches and acquisitions, but has also allowed me to thrive in different roles as team leader and as an individual contributor. These days, I find that I'm able to help companies I work with best with a hands-on approach as an IC that ensures project success and drives product cohesion.

Currently based in the tranquility of the Californian desert, I find balance between my professional pursuits and personal interests. When I'm not deep in the world of startups and digital design, I'm exploring my passions around interior design and architecture, DJing, and collecting vintage treasures for my desert homes. Finding that balance fuels my creativity, bringing a unique perspective to each project.

I believe in creating designs that are straightforward yet innovative – intuitive and simple for the end user, yet incredibly powerful under the hood. If you're seeking someone with a deep understanding of design and a commitment to crafting user-friendly, impactful products, let's connect and explore what we can build together.